Fashion Design Womenswear

Il corso Master in Fashion Design Womenswear ha costantemente equipaggiato i suoi partecipanti delle competenze creative e della professionalità richieste nel sistema moda globale, con collegamenti reali e di alto livello alle realtà del settore ed un alto numero di alunni inseriti presso prestigiose aziende della moda e del lusso o a capo di un’azienda propria.
Questo corso dinamico di un anno (della durata di 15 mesi a Londra e Parigi – inclusivi di periodo di stage – e di 12 mesi a Milano) coltiva la creatività, lo stile individuale e la visione personale dei partecipanti in risposta ai rapidi cambiamenti nel panorama della moda attraverso una serie di attività progettuali che riflettono diversi aspetti delle pratiche di business all’interno del settore. In questo modo, i partecipanti sono incoraggiati a sviluppare un pensiero proprio sulla moda – cosa è e cosa può diventare – al fine di realizzare il loro pieno potenziale, acquisendo al contempo competenze relative al fashion design e preparazione sulle dinamiche del settore.

Questo corso è anche disponibile in formula Executive Training.

Al termine del corso i partecipanti avranno creato una propria identità personale come designer e avranno piena comprensione della propria posizione all’interno del settore della moda sulla base di accurate analisi di mercato. Già in possesso di una laurea, i partecipanti avranno già acquisito esperienza sul fashion design, sul pattern cutting, sulla produzione di capi e sulla creazione del portfolio, competenze utili per soddisfare i requisiti di questo corso nell’ambito della ricerca creativa e concettuale, dello sviluppo e della sperimentazione dei design, dell’implementazione dei progetti, dello sviluppo delle collezione e del marketing e del personal branding. Essi saranno incoraggiati a sperimentare con forme e processi di creazione dei capi, con l’utilizzo di risorse rinnovabili e sostenibili e troveranno modi creativi e originali di utilizzare tecniche e materiali – l’artigiano più vero e creativo della moda unito all’eccellenza rappresentata dalla “Italianità”: artigianato, design e stile di fama mondiale. Fortemente improntato sul design e sugli elementi pratici, questo corso offre anche prospettive contestuali, teoriche e concettuali.

Durante la terza parte del corso, i partecipanti iscritti a Londra e Parigi avranno anche l’opportunità di focalizzarsi su un’area di ricerca personale attraverso indagini di sviluppo concettuale con una discussione finale accompagnata da un lavoro pratico rappresentato da un artefatto o da una capsule collection. Gli eccezionali link professionali offerti da Istituto Marangoni includono visite da parte di esperti del settore pronti a offrire importanti spunti sulle realtà e sulle opportunità nel mondo della moda.

• Il design process delle collezioni donna
• Fashion illustration e tecniche di presentazione
• Pattern cutting, garment making & production planning
• Il futuro della moda
• Connessioni tra design e cultura
• Marketing, comunicazione, promozione e brand identity
• Trend research
• Tecniche della ricerca creativa
• Gli aspetti artigianali della moda
• Stoffe, nuovi materiali e tecnologie nel design

Learning and Teaching Methods:
Course teaching methods are mainly based around formal lectures, workshops, seminars and self-directed study and within this structure a range of approaches to learning and teaching is employed as appropriate to the situation. Industry experienced specialists and visiting specialist Lecturers (industry professionals) make valuable contributions and facilitate important links to professional practice.
Self-Directed Study > plays a major role in this programme, where students are expected to spend time researching and analysing subject matter independently to support and substantiate taught material.
Formal Lectures > form an integral part of the programme and with formal delivery of key information to the whole cohort. At this level it is expected that students will use the lectures as a stimulus for further study/reading.
Seminars > are used to build on themes taken from the lecture programme. Students are encouraged to make an active contribution by sharing in the argument and debate.
Visiting Lecturers > are invited to deliver specialist lectures to enhance the delivery of the units.
Individual Tutorials > are used when individual student work is being discussed or the guidance required is specific to one particular student. It is especially important in the dissertation phase and may be face to face, over the telephone, via e-mail or Skype.
Small Group Tutorials > enable students to discuss and plan their work in greater detail than is possible with larger groups. It encourages quieter students to develop their interpersonal and communication skills and helps consolidate leadership skills in others.
Video Presentations > are used to give a more in-depth understanding of a specific issue.
Case Studies > are used for detailed discussion of real-life situations.
Demonstrations > are normally of a technical nature and are necessary in certain subject areas.
Studio / Workshop / Laboratory / Practical Sessions > may be used to enable the creative and practical skill development of the student in an environment which simulates that of industry.
Group and Team Work > requires students to operate as a member of a group or team and they usually have clearly identified roles. The emphasis is on collective responsibility, individual responsibility to the group and joint decision-making.
Study Trips > give students the opportunity to go outside the institute’s environment to enhance their understanding of specific subject material. If assessment is dependent on information collected whilst undertaking the study trip, the trip would be considered mandatory. The cost of study trips can be either the responsibility of the student or on occasion included in the annual study fee. If the visit is within the city students pay for public transport. This will be outlined at the beginning of any unit where such a trip is foreseen

Assessment:
the assessment strategy for the programme has been designed to incorporate a variety of assessment methods to enable all students to demonstrate their learning in a fair and comprehensive manner.
Assessment Methods:
formative assessment is used as an interim review of student work undertaken at key points during particular units. It provides an indicative measure of progress, allows students to consider their work in relation to that of their peers, allowing students to agree with staff any adjustments that are necessary to make in order to satisfy course requirements. It is designed to help improve student performance. It does not contribute to the final unit mark. Formative assessment always makes reference to the learning outcomes and or assessment criteria of that unit.
Summative assessment > provides an evaluation of student progress and learning during an entire unit, generates a unit mark, constructive feedback and confirms the conditions for referral and retake.
Peer and Self-assessment > requires students to assess their own work and that of fellow students. It encourages:
• a sense of ownership of the process of assessment;
• assists the student to become an autonomous learner;
• helps to develop a range of transferable skills;
• makes assessment part of the learning process rather than an adjunct to it.
Portfolio Assessment > is used to assess a variety of projects that have been developed throughout the unit.
Practical and Class Based Projects > allow the students to demonstrate their understanding of a specific subject area and application of practical areas of the programme.
Written Reports > are required in some study areas, where a clear and structured brief is provided and the students are asked to submit work to be marked independently and anonymously by staff.
Formal Examinations > will be used in some subjects to permit students to demonstrate their understanding of a subject within a constrained timeframe.
Presentations > are used in some subjects to allow the student to develop their professional communication, presentation skills and to argue critical reflection and interpret findings.

Fail 0-44 The student will not have demonstrated proficiency in intellectual thought.
The learning outcomes of the unit will not have been achieved. The content will be
descriptive rather than analytical.
Marginal Fail 45-49 The student will have demonstrated a basic proficiency in intellectual
understanding in most but not all elements. Some of the learning outcomes of the
unit will have been achieved at threshold level. The content will be descriptive
rather than analytical.
Pass 50-59 The student will have demonstrated evidence of critical thinking. All the learning
outcomes of the unit will have been competently achieved. There will be some
substantive and developed evidence of understanding.
Merit 60-69 The student will have demonstrated intellectual thought that includes critical
thinking, analysis and the ability to draw conclusions and make recommendations.
All the learning outcomes of the unit will have been achieved at a good level.
Distinction 70-100 The student will have achieved all the learning outcomes of the unit at an excellent
or outstanding level showing clarity of understanding, analysis and evaluation.

Admission is based on the reasonable expectation that the student will be able to fulfil the objectives of the programme and achieve the standard required for the award.
Admission requirements are listed below.
Candidates must have a sufficient command of the English or the chosen language of the course to be able to meet the requirements of the programme in every respect.
When considering the suitability of an applicant for a place on the programme the Admissions team will usually take the following factors into account:
• three years degree or equivalent;
• the applicant’s qualifications;
• the information given in supporting academic references;
• the applicant’s personal statement;
• a portfolio of work (if appropriate to the subject).
The Admissions Manager coordinates and supports the subject specific Programme Leader and the Director of Education in dealing with interviews and portfolio assessments (where appropriate).
(Admission requirements are subject to change in order to comply with entry requirement regulations).

• Fashion designer
• Fashion illustrator
• Creative director
• Textile designer
• Consulente di Moda
• Trend researcher/forecaster

Fashion Exploration
Design Intentions
Fashion Design, Development and Identity
Research Methods